Building a successful and targeted brand essence is core to our business and ultimately success for you. We believe that a solid line of communication with our client allows us to gather all the intelligence required to apply our core skills accurately to your project. Let’s grab a coffee, relax and have a chat about the fun part of your business… your brand!

Gathering intelligence and data about your business and products is key to any creative project. A clear rationale for the reason behind your project is vital to its success. We aim to get deep into the foundations of your thoughts and ideas.

We gather intelligence from third-party market data, store visits, focus groups and specialist agencies along with insight from you. This helps us prepare a report that showcases your journey so far and where you aim to be in the future. Once this data is gathered, let’s talk! We can discuss what this information shows us about you and the correct route to market. We will make this process engaging, simple and easy to understand.

Once data is gathered and understood, we start the fun stuff...applying the knowledge gained to amazing designs and concepts. Our highly skilled creative team is broken down into Project Managers, Graphic Designers, Artworkers, Illustrators, Copywriters, Typographers and Photographers. Together we are strong, powerful and ultimately all yours. Concepts are presented as engaging mood boards that we can critique together… now we’re moving!

As your project gains pace, we will fully brief the photography team. They will prepare the studio and your products to shoot them in their best possible light, aligned with the set brief. Our creative team will be on hand to art direct the shoot to ensure no detail is left out.

So now that we have approved a concept and we all agree this is the route ahead, let's pass it onto our technical and artwork team. We start communication with printers, your production teams and key drivers to get your project into production. Our artwork team starts to prepare cutter guides, apply content, barcodes and proofing, working to printer guidelines…we are almost there!

In today's competitive markets we cannot ignore the power of social media and online marketing to boost your brand's awareness and trigger sales. A robust web presence that has a clear rationale and is targeted to the consumer and retailers is critical to success Our specialist team of online marketing guru’s and web developers will help gain sales momentum through your website and social media platforms.

While your project is in print production, let’s talk about the launch into retail… do we need to consider outer packaging, shelf-ready packaging (SRP’s), point of sale and in-store marketing? Don’t worry we got this!

Along with everything so far, we can also be communicating with your chosen retailer to consider your brand's footprint in their store. Shelf space is a premium nowadays and we want to ensure your brand is positioned in the most strategically accurate area for maximum customer engagement.

DM Creative is a strategic creative agency; we don’t simply make your vision reality, engaging to your customers and amazing for the senses...we care about your financial success too. Ultimately you want greater sales and that bottom line is our remit!

Thank you for taking the time to listen to us, please get in touch and experience this amazing little bubble of creativity for yourself… we are ready to listen to you and see how we can help!